Thing is print marketing never went away. Most people kind of put all their eggs in one basket for a long time.
Things like guerrilla marketing or print marketing and google ad words people completely stopped using when FB ads came out. Facebook ads are amazing as they let you highly target people.
But things like print materials will never go out of style. They will always make an impact because we are humans who have multiple senses.
So the best way to harness the power of both is to use the power of both.
And using print and video together makes you a marketing ninja.
Essentially using them together covers all ends of your marketing. Real world, and virtual world. They compliment each other incredibly.
The great thing is in Dojo Muscle you can find our content of Dojo Videos. Having the 2 most important and most powerful ways to promote your martial arts school in one location will give you incredible marketing power.
In this post, I will go over where I think trends are going for Martial Arts Marketing - and Gym Marketing for the remainder of 2023 and into 2024.
Seasons come in, and seasons go out. And if the last few years taught us anything - everything can - and probably will change.
As a fitness or martial arts instructor or as a gym or dojo owner, maintaining a solid connection with your students is essential for ensuring the success and growth of your classes.
One effective method of fostering these relationships is student retention cards and handwritten notes.
This training was created for our free Facebook group (you can join the group here). But I thought it was so good I had to share it with the world.
Every year I compile a list of whats working and what isn't on Facebook (where I promote mainly) and I print it out and keep it handy.
Christopher Perilli
Author
Christopher Perilli is the owner and CEO of Pixel Mobb. Pixel Mobb owns Dojo Muscle, Dojo Muscle Up™ and Pixel Mobb Academy. He's work with top of Fitness, Martial arts and World Renowned Music Artists. Featured in Entrepreneur Magazine and Wowmakers. Chris is an artist, writer, designer, producer and martial artist. Currently a Purple belt in Gracie Jiu-jitsu (Dante Rivera Brazilian Jiu Jitsu) - has trained Boxing and Muay Thai. His goal is to help as many school owners spread the greatness of martial arts to as many people as possible, while making your school look the very best it can.