Using informational marketing to enroll new students or members. - Dojo Muscle

Using informational marketing to enroll new students or members.

by Christopher Perilli March 30, 2018 0 Comments

Using informational marketing to enroll new students or members.

UFC fighter and school owner Alan Belcher talks about using information as the driving force behind enrolling younger students or members to your martial arts school or fitness facility.

Talking about ways that martial arts or fitness will help students, is a much better approach then telling them about your school, your gym, your features or their benefits. Information is a way to attract a whole bunch of student prospects simply by giving valuable content out to the masses. This mindset is done daily on almost every blog you see across the world. This is the backbone of blogging. We use it often in the print medium to generate interest and build student / member base.

Listen to Alan tell you the way’s he uses this sort of marketing to get students enrolled. Then check out these awesome tip cards for more informational marketing.

Christopher Perilli
Christopher Perilli


Christopher Perilli is the owner and CEO of Pixel Mobb. Pixel Mobb owns Dojo Muscle, Dojo Muscle Up™ and Pixel Mobb Academy. He's work with top of Fitness, Martial arts and World Renowned Music Artists. Featured in Entrepreneur Magazine and Wowmakers. Chris is an artist, writer, designer, producer and martial artist. Currently a Purple belt in Gracie Jiu-jitsu (Dante Rivera Brazilian Jiu Jitsu) - has trained Boxing and Muay Thai. His goal is to help as many school owners spread the greatness of martial arts to as many people as possible, while making your school look the very best it can.

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