It must be September already! Labor day is over and kids & teachers are on their way back to school. What does this mean for Martial Arts Dojos?
That's right. There is no better time to run a promotion than back to school.
Parents will be looking for after school activities to keep their kids busy, and dedicated during the school season. Some popular back to school promotions we have seen work:
Any promotion you feel comfortable with that allows children to experience the benefits of Martial Arts is the key. Once the students, and parents, experience the benefits of your promotional offer, they will be more inclined to sign up for the year!
This is why our 'promotion of the month' for September is the 'Back to School One-Sheet', with a customizable ad offer, large call to action, and stand out design to attract more students.
Don't waste this incredible opportunity to cost effectively grow your student base while helping children experience the benefits of learning martial arts. It's a win-win for everyone!
In this post, I will go over where I think trends are going for Martial Arts Marketing - and Gym Marketing for the remainder of 2023 and into 2024.
Seasons come in, and seasons go out. And if the last few years taught us anything - everything can - and probably will change.
As a fitness or martial arts instructor or as a gym or dojo owner, maintaining a solid connection with your students is essential for ensuring the success and growth of your classes.
One effective method of fostering these relationships is student retention cards and handwritten notes.
This training was created for our free Facebook group (you can join the group here). But I thought it was so good I had to share it with the world.
Every year I compile a list of whats working and what isn't on Facebook (where I promote mainly) and I print it out and keep it handy.